It is my birthday soon! I thought I’d get some cigars to celebrate and went online (of course). Much as I like the idea of slowly perusing a walk in humidor at a high end tobacconist; who has the time? I spotted a quote on my usual suppliers website, ‘best prices guaranteed’, so I enquired as to the exact meaning of this. What it meant was price matching, on cigars! Now I was familiar with the notion of telling the ‘ass-istants’ in Curry’s that it was cheaper on Amazon but I wanted it now, but how to go about it online? I spent 20 minutes finding a cheaper supplier, added the link to the notes section of my normal suppliers purchase screen and hey presto, upon ordering an instant refund of the difference (including the free delivery of the cheaper supplier)! Result! But what did my 20 minutes of effort save me? In real terms £14.96, in cigar terms a whole Davidoff Grand Cru No4. I intend to extend my research into this phenomenon. Not only can you find the best deal in terms of cost, but you don’t have the worry of moving away from an online supplier whose customer service is not an unknown quantity. A win-win situation!
Nice try, Cigar!